Being structured · market
Audience measurement
Support independent, transparent measurement adapted to new uses and useful to both media and the market.
Public objective
Contribute to a reference measurement understood by media, advertisers, agencies and institutions.
ARTI · Audience measurement
Reliable, comparable data is essential for editorial decisions, market development and a fair understanding of new listening habits.
Workstreams
An initiative organized into verifiable steps
- 01Measurement governance and independence
- 02Coverage of linear and digital listening
- 03Methodological transparency and result sharing
How to read the status
“Being structured” describes a project whose scope and implementation are in progress. Services described here become available only after their launch is announced.